The MYLAND Dino and character have special, magical powers that create a unique, intuitive play environment. The seamless integration of technology and play allows the dinosaur sounds to be controlled by its movement resulting in a lifelike experience. Place the character in the dinosaur and he comes to life with a roar. Move slowly and hear the prehistoric creature walk through the jungle, move faster and he breaks into a high speed charge. Discover the exciting sounds of the jungle and the dinosaur natural environment, all triggered by different movements and play patterns. The character is the key, it turns the toy on and off so there is no need for an on/off switch. And the toy will turn itself off automatically after a period of inactivity, saving the battery for future play.